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Blog articles by Talked About Marketing

Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).

We hope you find them helpful and if you’d like to start with the most popular articles, they are:

Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.

Steve Davis writes regular blog posts on marketing and communition for Talked About Marketing and FiVEAA Radio Adelaide

Talked About Marketing Blog Index

In the early 1970s, Cher had a hit with a song, Gypsies, Tramps, and Thieves, in which she bemoaned the

For more than two years, we have integrated various AI tools into our processes to AMPLIFY our human insights and

I’ve had a strange week with ChatGPT and so I am writing this to remind us all not to get

This blog post is a companion piece to the AI workshop I ran this morning, Beyond Taming: 5 Ways to

Imagine having a chat with a smart and funny stranger at a bar and, next minute, inviting them into your

If you’ve been wondering why your e-commerce efforts feel like pushing water uphill lately, you’re not imagining things. The digital

Almost every post I see on LinkedIn these days, starts with a line following the same playbook, namely, tease the

The digital equivalent of flicking through Women’s Weekly in the doctor’s waiting room just got a serious upgrade. As of

Something curious happened when I started documenting my 6am gym sessions through music. What began as a personal creative project

Last week, I found myself perched at McCracken Estate in Victor Harbor, notepad in hand, surrounded by passionate tourism professionals

We are at a crossroads with the integration of AI with human insight and passion, and as I ponder the

Have you noticed how business owners seem to be under a peculiar trance when it comes to their online marketing?

Back in 2009, I was wandering the world armed with a BlackBerry and an itchy trigger finger on the voice

When wars reshape nations, they transform business landscapes too. As we reflect on the sacrifice of those who served, there

Right now, South Australia is buzzing. People have converged from everywhere to watch a complete round of AFL games in

There’s something peculiarly Australian about our approach to failure. We’re simultaneously proud of our ability to “have a go” while

Recently I chatted with Richard Pascoe on FIVEaa about a new approach to website development I’ve been quietly perfecting. Here’s

“Photography, in my experience, has the miraculous power of transferring wine into water.” — Oscar Wilde Oscar got it backwards

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