S03E10 – BONUS The 2024 Summer Reading List For Business Owners And Leaders

Looking to set up the New Year with some new thinking or new habits? David Olney and Steve Davis share the books that affected them the most over the past 12 months.

In this bonus episode of "Talking About Marketing", Steve Davis and David Olney list and briefly discuss their Top 5 books of 2023 for you to consider reading as we head into 2024.

They also list the Top 5 most read marketing blogs of 2023 and the Top 7 most listened to episodes of Talking About Marketing, just in case you missed one that's proven popular with other listeners.

Have a Happy, Productive, and Thoughtful New Year!

Talking About Marketing podcast episode notes with timecodes

01:03  Top 5 Books of 2023  This is Steve and David's list

The Books That Affected Us The Most In 2023

1. The Expectation Effect by David Robson
2. Change Your Questions Change Your Life by Marilee Adams 4th edition
3. Oscar: A Life by Matthew Sturgis
4. You Can't Teach A Kid To Ride A Bike At A Seminar, 2nd Edition, Dave Mattson (David Sandler)
5. This Is Marketing by Seth Godin

David's extras

• The Book of the Courtier by Baldassare Castiglione
• Feeling and Knowing: Making Minds Conscious by Antonio Damasio
• You Are What You Believe: Simple Steps to Transform Your Life by Hyrum W Smith

Steve's extras

• The Status Game by Will Storr
• Dopamine Nation: Finding Balance in the Age of Indulgence by Dr. Anna Lembke
• Anna Karenina by Tolstoy, audiobook read by Maggie Gyllenhaal
• Quarterly Essay: The Great Divide - Australia's Housing Mess And How To Fix It, by Alan Kohler

23:05  Top 5 Marketing Blog Articles Of 2023  These are the most read blogs on our site this year.

Top 5 Marketing Blog Posts Of 2023

1. How to humblebrag on LinkedIn Like A Pro (If you Want To)
2. 3 Updated Reasons For Using Odd Numbered Lists In Your Blog Post Titles
3. A Marketer's Christmas Message Written With ChatGPT
4. Kindness In Business A Pathway To Profit And Happiness
5. AirBnB Does Not Want Us Staying On Eyre Peninsula This Holiday Season

26:03  Top 5-ish Marketing Podcast Episodes Of 2023  These are the episodes you listened to the most in 2023.

Top 5 Marketing Podcast Episodes Of 2023

1. The Road Less Stupid Talking About Marketing Apr 25, 2023
2. Understanding The Meganet Talking About Marketing Jun 20, 2023
3. Belonging To The Brand Talking About Marketing Mar 14, 2023
4. Finding Your Story To Tell Talking About Marketing Sep 6, 2022
5. Social Media And The Shareworthy Case Of Digital Fatigue Talking About Marketing Oct 3, 2023
6. The Slot Machine Of Human Status Talking About Marketing Oct 31, 2023
7. What Sunglasses Would Heroes Wear? Talking About Marketing Mar 28, 2023
8. Words To Make The World Do Your Bidding Talking About Marketing Dec 25, 2022

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