Marketing Blog
There's only one thing better than reading about marketing and that's writing about marketingTalked About Marketing Blog
Welcome to the library of marketing blogs by Steve Davis
Steve Davis has published hundreds of blog posts about marketing and communication and now, at Talked About Marketing, he is starting afresh. If you’re here during mid-2019, you’ll find only a few articles for now but there’ll be more because blogging is life! Well, blogging is certainly what adds life to marketing efforts (and professional development). You might also want to subscribe to the Talked About Marketing monthly newsletter because it will bundle up recent writings into one place, while alerting you to new workshops and events that might benefit your business.
Online Meetings
Zoom Meetings and Workshops
During this time of physical isolation due to COVID-19, Michael Shanahan and Steve Davis are holding strategy and marketing meetings online, from short sessions to full length meetings, and also running online workshops and networking sessions.
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Marketing Articles
Nasty, brutish, and fast: The truth about ecommerce
There's no doubt that if you're considering online sales as part of your business strategy, the truth about ecommerce in this era of Amazon, echoes the famous saying by Thomas Hobbes about life in nature being nasty, brutish, and short. At the Rethinking Business...
8 essential marketing research steps every digital strategy needs
This may seem obvious but everybody should start with these marketing research steps before developing their digital strategy. However, it's surprising how many people don’t. Most businesses will have specific audiences they sell to and the more specific you can get...
Kindness in business: A pathway to profit and happiness
Is there room for kindness in business? At a time when many of are carrying an even greater burden of underlying stress than usual, due to Covid-19 restrictions and uncertainty, the answer is a resounding yes! In fact, without kindness, it is rare for businesses or...
To blog or not to blog? Consider the 9 benefits of blogging before you answer
To blog or not to blog is not really a question for anyone in business who wants to grow and expand their influence, especially when they consider the 9 benefits of blogging. Quite frankly, the act of blogging is as valuable as the actual blogs produced for a range of...
The most effective small business marketing activity is doing nothing
When is "doing nothing" the most effective small business marketing activity? Simple. When we can't honestly measure the effectiveness of the things we are doing. There are so many things we do, or feel we should be doing, to market our businesses. There are Facebook...
How to humblebrag on LinkedIn like a pro – if you want to
LinkedIn usage has spiked during Covid-19 restrictions, with some reports saying traffic is up by 300%, and I hate to think what volume jump there's been in the use of the humblebrag on LinkedIn because I've seen more than my fair share since early March. The...
Talked About Marketing turns one year old
A quick reflection today on how fast life slips by. To think that Talked About Marketing turns one today, blows my mind a little, because I can still picture everyone at the Mercury Cinema for the launch. For someone like me doing something like I do to survive, it...
How to avoid making kneejerk marketing decisions amid Covid-19 disruptions
Tonight, I despair the small business owners being lured by huckster tricks into making kneejerk marketing decisions to do a new course, buy new tech gear, or engage that shiny new social media tool that will "do it all for you". Us humans have evolved to find...
Better smartphone photos and video for small business
For many years, I've been running workshops helping small business people use their smartphone cameras to take better photos and video and this post covers some of the main points I cover. In essence, there are a few key things to consider when capturing photos and...