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Blog articles by Talked About Marketing

Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).

We hope you find them helpful and if you’d like to start with the most popular articles, they are:

Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.

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Talked About Marketing Blog Index

Learn More By Expecting Things To Be Harder
We can learn more by expecting things to be harder, according to Oxford professor of mathematics, Marcus...
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Shake Dark Thoughts Affecting Your Productivity With This Hack From Stoicism
I’ve got a helpful hack for small business owners today that I shared recently on our Talking About...
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The Kytons Bakery Story - A Small Business Profile On FIVEaa
Could you work with your spouse or partner in the same business for 20+ years? Darren and Sharon Sutton...
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Should Small Business Be Resigned To The Great Resignation Or Follow Suit?
On Adelaide’s FIVEaa with Richard Pascoe on the weekend, I took my cue for my small business segment...
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Tuning The Social Side Of Radio: Notes from the South Australian Community Broadcasters Association Conference
Radio is a medium where magic happens and then it’s gone, which is why I was asked to speak at...
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3 Alarming Emails Small Business Website Owners Get - And What To Do About Them
In recent weeks, there have been three alarming emails that small business website owners have been receiving...
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Storytelling structures for tourism marketing
Today began with a pleasant trip to Goolwa planned, where I was to deliver a workshop on storytelling...
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Give your brand a free throw with these branding exercises
When it comes to branding exercises, I derive much inspiration from top-scoring NBA basketball player,...
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Want to discover South Australian tourism treasures? Start with Visitor Information Centres' pearls of wisdom
Whether you’re a tourist ready to explore South Australia or an operator working in the South Australian...
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Is your website a dog's breakfast? Great, now throw Google an SEO bone
A dog’s breakfast is meant to mean something messy and disorganised but if you use it to mean you’re...
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Russian warship go f*ck yourself: Should your brand take a stand during war?
It’s a luxurious question for marketers here in Australia and other parts of the West, should your...
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A marketer's search for meaning: Time to decide what's important
As I emerge from a self-imposed “holiday” from social media and a summer of fruitful reading,...
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Reboot your business by rebooting yourself for 2022: Reflections from a day at the cricket
As the 2021 Christmas season approaches (quickly), I am writing this short reflection about how it’s...
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Hallelujah: New resources to boost online security for small business
When I mention online security for small business I do note that many, many business people’s eyes...
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Customer Service Marketing in a time of Covid
The term, Customer Service Marketing, compels us to pay close attention to that part of the customer...
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