Blog articles by Talked About Marketing

Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).

We hope you find them helpful and if you’d like to start with the most popular articles, they are:

Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.

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Talked About Marketing Blog Index

5 Swift Insights About Taylor Swift Marketing
I’m enchanted you are reading this. It’s my reflection on Taylor Swift marketing techniques...
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We Thought This Was Going to Be Easy": Reflecting on the Small Business Journey
The spark for this reflection was ignited by a simple act: sharing a meme that carried a message many...
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Why Are My Emails Being Blocked: The New Email Deliverability Rules Of No Uniform, No Entry
The way email is delivered around the world has undergone a seismic shift this month (February 2024),...
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3 Quick Lessons For Small Business From Leo Tolstoy's Long 1869 Novel War And Peace (And A Bonus From MAFS)
In Leo Tolstoy’s epic and very long novel, War and Peace, the complex tapestry of human experience...
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From Our Small Business Minister To A Couple On Holiday, Every Little Decision And Action You Take Can Have Profound Consequences
How recently have you changed your routine? How recently have you said “yes” to something,...
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Beware The Lure Of Workplace Dessert: The Importance Of The Hard Work Of Planning And Necessary Tasks
In the demanding world of small business, it’s easy to be enchanted by the ‘dessert’...
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Last Car Wash Then I'm Outta Here: Will Ending Loyalty Cards Cut The Cord And Set Your Customers Free
On Sunday, I went to the family owned and run service station I’ve used for 17 years to get some...
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Eulogy For Oscar Wilde
To mark the 123rd anniversary of the passing of the wit and wordsmith on this November 30, Steve Davis...
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Peddling Your Wares When The Tour Down Under Pedals Through Your Town
The TDU or Santos Tour Down Under, is one of those sporting events that attracts a number of fit, high-income...
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Weekend Sunrise - Behind The Scenes Of Being On TV
When people around Australia saw Belle Baker from Adelaide Hills & Fleurieu Farm Services on Weekend...
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Try asking learner questions, before ending conversations with judger questions
As referenced in our podcast, Talking About Marketing, I just finished listening to the 4th Edition of...
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Join The AI Obedience School And Avoid Accidents In The Office
Amid the hype and enthusiasm surrounding AI tools, there is an emerging issue: business owners and leaders...
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Airbnb Does Not Want Us Staying On Eyre Peninsula This Holiday Season
UPDATE: This story now has a happy ending. See below. There’s an old saying in marketing that...
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Creating A Content Marketing Calendar For Humans
In the noisy, fast-paced world of digital marketing, it’s easy for small business owners and leaders...
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See, Believe, Explain, Achieve
I just finished listening to Arnold Schwarzenegger’s new book, Be Useful: Seven Tools for Life. As...
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