Airbnb Does Not Want Us Staying On Eyre Peninsula This Holiday Season
UPDATE: This story now has a happy ending. See below. There’s an old saying in marketing that the first impression
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Blog articles by Talked About Marketing
Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).
We hope you find them helpful and if you’d like to start with the most popular articles, they are:
- How to humblebrag on LinkedIn like a pro – if you want to
- 3 updated reasons for using odd-numbered lists in your blog post titles
- 8 essential marketing research steps every digital strategy needs
- Want to discover South Australian tourism treasures? Start with Visitor Information Centres’ pearls of wisdom
- SMART goals lead to smarter marketing
Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.
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Talked About Marketing Blog Index
One wonders if The Beatles were being prophetic when singing the following lines from Norwegian Wood:
And...
What is the difference between authentic marketing and superficial marketing?
Authentic marketing uses...
If your marketing is more Cliff Richard rather than Sid Vicious, it might be time to employ some punk...
Coca Cola has released a commercial that builds upon Andy Warhol’s famous painting of a Coke bottle...
Have you noticed customers becoming more easily distracted, more prone to boredom, more likely to not...
Conversation with a small gathering of friends over the long weekend has cascaded into a reflection on...
During my years of working as a consultant, I have regularly discerned a gap between leaders’ vision...
One of the nicest and most humane things we can teach others is to embrace digital distrust.
As happens...
This is a short reflection to add some nuance to claims people make that website analytics is king. Frankly,...
If we helped you configure Google Analytics on your website during the past 15 years, you might be surprised...
We’ve noticed all the makings of “community” within the hundreds of business owners...
I’ve always understood marketing to be an enterprise in which humans provide value to other humans...
With a New Year and new marketing plan in the future for most of us, we could take inspiration from...
Here’s a marketer’s Christmas message for you, at the end of 2023, co-written by the AI engine...
There is a resigned sadness among many small business owners like Barbara Gare from Y Natural, when they...
Creating A Content Marketing Calendar For Humans
In the noisy, fast-paced world of digital marketing, it’s easy for small business owners and leaders to be trapped on
See, Believe, Explain, Achieve
I just finished listening to Arnold Schwarzenegger’s new book, Be Useful: Seven Tools for Life. As well as being thoroughly
The Genesis of “The High Table”: A Journey into Meaningful Community Building at Talked About Marketing
David Olney and I, inspired by thinkers like Owen Eastwood, Mark Schaeffer, and Charles Vogl, have launched an experiment in
Adopt An Action Orientation: Better Now Than Later
Something stopped me dead during my yoga practice last week and it impressed upon me the need for all of
Blogging For Professional Development: Just What The GP Of Marketing Ordered
Since 2005, I have been advocating for the use of blogging for professional development and now I’m also adding podcasting