A Lesson in Email Marketing: Harris Scarfe’s Less-Than-Personal Anniversary Message
I feel so bonded to Harris Scarfe now. Our three year anniversary has been noted by them sending me a special offer
Blog
Blog articles by Talked About Marketing
Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).
We hope you find them helpful and if you’d like to start with the most popular articles, they are:
- How to humblebrag on LinkedIn like a pro – if you want to
- 3 updated reasons for using odd-numbered lists in your blog post titles
- 8 essential marketing research steps every digital strategy needs
- Want to discover South Australian tourism treasures? Start with Visitor Information Centres’ pearls of wisdom
- SMART goals lead to smarter marketing
Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.
Arrange a call back to talk about marketing worth talking about
Talked About Marketing Blog Index
How recently have you changed your routine?
How recently have you said “yes” to something,...
In the demanding world of small business, it’s easy to be enchanted by the ‘dessert’...
On Sunday, I went to the family owned and run service station I’ve used for 17 years to get some...
To mark the 123rd anniversary of the passing of the wit and wordsmith on this November 30, Steve Davis...
The TDU or Santos Tour Down Under, is one of those sporting events that attracts a number of fit, high-income...
When people around Australia saw Belle Baker from Adelaide Hills & Fleurieu Farm Services on Weekend...
As referenced in our podcast, Talking About Marketing, I just finished listening to the 4th Edition of...
Amid the hype and enthusiasm surrounding AI tools, there is an emerging issue: business owners and leaders...
UPDATE: This story now has a happy ending. See below.
There’s an old saying in marketing that...
In the noisy, fast-paced world of digital marketing, it’s easy for small business owners and leaders...
I just finished listening to Arnold Schwarzenegger’s new book, Be Useful: Seven Tools for Life.
As...
David Olney and I, inspired by thinkers like Owen Eastwood, Mark Schaeffer, and Charles Vogl, have launched...
Something stopped me dead during my yoga practice last week and it impressed upon me the need for all...
Since 2005, I have been advocating for the use of blogging for professional development and now I’m...
Working out how to empower people always involves building up both their confidence and competence, but...
Customer Service Lessons From The Road
This past week, while delivering a series of workshops titled Designing Better Customer Service in Tourism on behalf of TiCSA
The Emperor’s New AI Tool And Other Fables
While finetuning my new AI best friend, Perplexity AI, I was prompted to fill in ever deepening reflections on myself,
Google Has Become A Lying Pile Of Horse Manure: Unpacking The True Cost Of “Added Value”
In an era where digital tools are extensions of our professional and personal identities, the recent move by Google to
Grilling Success: Lessons from a Bunnings Sausage Sizzle for Small Business Marketing
The Australian sausage sizzle holds a special place in the heart of community fundraising efforts, serving as more than just
5 Swift Insights About Taylor Swift Marketing
I’m enchanted you are reading this. It’s my reflection on Taylor Swift marketing techniques I observed during my recent attendance