Creating A Content Marketing Calendar For Humans
In the noisy, fast-paced world of digital marketing, it’s easy for small business owners and leaders to be trapped on
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Blog articles by Talked About Marketing
Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).
We hope you find them helpful and if you’d like to start with the most popular articles, they are:
- How to humblebrag on LinkedIn like a pro – if you want to
- 3 updated reasons for using odd-numbered lists in your blog post titles
- 8 essential marketing research steps every digital strategy needs
- Want to discover South Australian tourism treasures? Start with Visitor Information Centres’ pearls of wisdom
- SMART goals lead to smarter marketing
Like to suggest a topic to cover? Send us your questions via our contact page and we might even include them in our podcast, Talking About Marketing.
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Talked About Marketing Blog Index
On Adelaide’s FIVEaa with Richard Pascoe on the weekend, I took my cue for my small business segment...
Radio is a medium where magic happens and then it’s gone, which is why I was asked to speak at...
In recent weeks, there have been three alarming emails that small business website owners have been receiving...
Today began with a pleasant trip to Goolwa planned, where I was to deliver a workshop on storytelling...
When it comes to branding exercises, I derive much inspiration from top-scoring NBA basketball player,...
Whether you’re a tourist ready to explore South Australia or an operator working in the South Australian...
A dog’s breakfast is meant to mean something messy and disorganised but if you use it to mean you’re...
It’s a luxurious question for marketers here in Australia and other parts of the West, should your...
As I emerge from a self-imposed “holiday” from social media and a summer of fruitful reading,...
As the 2021 Christmas season approaches (quickly), I am writing this short reflection about how it’s...
When I mention online security for small business I do note that many, many business people’s eyes...
The term, Customer Service Marketing, compels us to pay close attention to that part of the customer...
7 quick wins for small business cybersecurity: How to keep your website, passwords, and email secure
Small businesses are the target of 43% of all cybercrimes, and that number is increasing, which is why...
When you go to an event like the SA Business Conference, organised by the Gawler Business Development...
Inspiration can strike us anywhere and in my case it came hurtling towards me at speeds of 135 km/h.
I...
See, Believe, Explain, Achieve
I just finished listening to Arnold Schwarzenegger’s new book, Be Useful: Seven Tools for Life. As well as being thoroughly
The Genesis of “The High Table”: A Journey into Meaningful Community Building at Talked About Marketing
David Olney and I, inspired by thinkers like Owen Eastwood, Mark Schaeffer, and Charles Vogl, have launched an experiment in
Adopt An Action Orientation: Better Now Than Later
Something stopped me dead during my yoga practice last week and it impressed upon me the need for all of
Blogging For Professional Development: Just What The GP Of Marketing Ordered
Since 2005, I have been advocating for the use of blogging for professional development and now I’m also adding podcasting
Confidence Or Competence? What Comes First For Publicly Promoting Your Brand?
Working out how to empower people always involves building up both their confidence and competence, but deciding on which one