Blog articles by Talked About Marketing

Do you like getting tips, insights, and discussion about topics and principles in Marketing? If so, you’ve found our collection of articles written for business owners and leaders, drawing on our experience from 20+ years working “at the coalface” (as they used to say before global warming).

We hope you find them helpful and if you’d like to start with the most popular articles, they are:

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Talked About Marketing Blog Index

Raising a finger to empathy in business: Marketing lessons from Ceduna and Kangaroo Island
This will be one of the shortest blogs I’ve ever written because it is about an observation from...
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My Why, my Why, my kingdom for a Why: How you can unlock drive and clarity with Simon Sinek's Start With Why process
The Start With Why process is not new but like many insights that require work, it often gets lumped...
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In praise of podcasts for professional development: No, hear me out!
One of the most efficient, enriching, and entertaining ways of using commute time or exercise time is...
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Does the world need more marketing content? Yes, and no.
Does the world need more marketing content? Do I really need to write another blog? Why should I bother...
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3 updated reasons for using odd numbered lists in your blog post titles
I wrote a blog post six years ago entitled, 3 powerful reasons for using odd numbered lists in your blog...
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The basics of SEO: Google is not a mind reader (yet)
What are the basics of SEO or Search Engine Optimisation? For those of use who have been working with...
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People aren't stupid: The case for authentic empathy in marketing
If people are failing to buy from you or stay with you, the first thing to check is how well you’ve...
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Social media audit, marketing review, and other monthiversary business hacks
It’s the fourth monthiversary of Talked About Marketing and I’ve taken the opportunity to...
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Is your business mission inspiring? Apollo program insights to fly your employees to the Moon
When setting a business mission, a little inspiration from former US President, John F Kennedy, can’t...
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How Google undermined my business ethics and led me to write a fake online review
Business ethics is a term that stirs passions in the hearts of some business people while leaving others...
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Queen's Birthday Honours and the value of your passion project
The Queen’s Birthday Honours List, announced yesterday, is a timely reminder of the value of finding...
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Ideas from outsiders are the bridge to tourism growth: 2019 TiCSA Conference
How does Leonardo da Vinci’s radical bridge design from 1502 relate to tourism growth in 2019?...
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You can play outside the social media playground if you want to
Is there such a thing as a social media playground? Yes, there is. There are also other structures, protocols,...
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The importance of marketing earnestly
The Importance Of Marketing Earnestly would be a play I’d like to write in the spirit of my wordsmith...
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