Steve Davis
The Days Of A Safe Little Website Are Over: Crooks Use AI To Hunt You And It’s Nothing Personal
This is an arresting image of an innocent little Monopoly-style house sitting snugly in the forest, unaware that it is being hunted. I crafted this on purpose because the world of websites has changed and become dystopian. Those of us…
Get Found, Get Chosen, Get Paid
Last night in Victor Harbor, I ran a 2.5-hour workshop for Business Victor Harbor on one brief: more money in the till. This post is the record, capturing key ideas, examples, and action, in the order I covered them. Every…
S09E07 – What Is It Like To Be Your Customer
From a bat flapping around Thomas Nagel’s living room to Elle Macpherson strolling out of the surf for Tab Cola, we ask what it’s like to be your customer, and why kindness and respect travel further than any assumption. Philosopher…
Caveat Emptor: Use AI to Defend Your Business Against AI-assisted Scammers
Let this be your new reflex action when you receive solicited or unsolicited emails promising to unlock great value and powers through AI: Run these messages through the AI tools in question. I received an unsolicited email invitation to a…
S09E06 – We Have Social Proof That Making An Effort Matters
From a thank you at a pedestrian crossing to a dessert upsell at the McDonald’s counter, we find that people copy what others value, so it pays to say it out loud when someone makes an effort. David’s breakfast walk…
Small Business Owners, Thank You For Making An Effort
Effort goes unseen. If you run a small business, or carry real responsibility inside one, you know the arithmetic. The quote finished at 9 pm. The invoice chased on a Sunday. The phone answered in the school pick-up line. We…
The Decay of Reflection: What Would Oscar Wilde Think About this Age of Social Media?
This reflection on Social Media in the spirit of our company’s namesake, Oscar Wilde, focusses on the compulsive, addictive nature of our relationship with the money-making machines of Mark Zuckerberg et al, along with some thoughts about Facebook’s new restriction,…
S09E05 – The Hidden Half Of Business Success
Angela Duckworth revises Grit, a photocopier sinks a water project, and 17th century London pays seven shillings for a label, all pointing to the same lesson: plan for the half of success you can’t see. Dr Angela Duckworth spent years…
Nobody Leaves The Table Until They’ve Consumed All The AI: A Reflection On The Big Tech Push And The Rule Of Moderation
My Chrome browser just updated and before I could do anything it had pushed its latest “welcome” screen. This one was forcing AI down my throat like a severe parent not letting their children leave the table until every last…
S09E04 – Is Your Business Leaving A Mark?
From a keyboard warrior calling Steve a snooker player, to a comedy dry cleaner called Touching Cloth, this episode asks whether your business name is doing you any favours, or just quietly touching cloth of its own. A lamb ad…