Category Podcast
S07E03 – Can You Feel What I’m Thinking?

From paramedic wisdom to the neuroscience of narrative, we explore how competence creates space for connection and why changing minds requires changing hearts first. In Person, Leigh Anderson’s “The Paramedic Mindset” reveals why technical competence becomes the foundation for human…
S07E02 – How Much Is That AI In The Window?

From Viktor Frankl’s concentration camp wisdom to AI style guides that actually sound human, Steve and David explore why finding meaning beats chasing metrics, whether fake awards fool anyone, and why a man adjusting his fly in public might still…
S07E01 – The AI Rant: A Nuanced Rebellion Against Digital Sleepwalking

From hamburger analogies to AI flattery, Steve and David explore why conscious choice matters more than technological convenience when business owners face the seductive promise of automated everything. Steve sets the scene with a restaurant analogy that cuts to the…
S06E09 – Cybersecurity And Your Business – Be Alert Not Alarmed

From medieval Danish raiders demanding tribute to modern ransomware attackers, we explore why paying criminals never works and discover the surprisingly simple steps that keep most digital marauders at bay. Steve and David emerge from a classified briefing at the…
S06E08 – Convictions vs Contradictions In Marketing

From Stan McChrystal’s character formula to brain science that explains why your brilliant marketing idea might be too clever for its own good, we explore why authentic conviction trumps contradictory cleverness every time. Stan McChrystal reveals why character equals conviction…
S06E07 – Should You Apply French Revolution Insights In Branding And Have More Skin In The Game?

From the subtle tyranny of “should” versus the liberating possibilities of “could,” we discover how Jonah Berger’s linguistic research reveals why even the smallest word choices can transform both creativity and collaboration in business. Belle Baker’s thoughtful response to our…
S06E06 – Sorry. Not Sorry. You’ll Really Want To Hear This

From Rutger Bregman’s moral ambition to Jefferson Fisher’s communication wisdom, we explore why directness beats dancing around difficult conversations while pondering whether forced ice cream sharing still works in our increasingly individualised world. Rutger Bregman challenges us to create ripple…
S06E05 – The Trouble With Toying Around in Archetypes and Branding

From action figures as vanity projects to archetypes as marketing shortcuts, we explore why being recognisable isn’t the same as being authentic (and why your time might be better spent collaborating than creating AI versions of yourself in blister packs).…
S06E04 – You’re Just Too Good To Be True

From childhood epiphanies to intentional plate placement, we explore how the way you do one thing becomes the way you do everything—and why that matters more than you might think. Will Guidara’s journey from awestruck 12-year-old at the Four Seasons…
S06E03 – The Book About Careless People That Thoughtful People Should Read

From a Kiwi diplomat’s disillusionment at Facebook to a poignant look at our digital social contracts, we explore how the platforms that promised connection became architects of division—and what thoughtful users can do in response. Willie Nelson once said you…
