S02E09 – Understanding The Meganet
How much does AI really understand? How much have we made ourselves its slave through our social media usage? And
June 20, 2023
3:00 am
Podcast
Talking About Marketing Podcast
Talking About Marketing is a podcast for you to help you thrive in your role as a business owner and/or leader. It’s produced by the Talked About Marketing team of Steve Davis and David Olney, with editing by Tim Whiffen. Artwork by Casey Cumming.
Each marketing podcast episode tips its hat to Philip Kotler’s famous “4 Ps of Marketing” (Product, Price, Place, Promotion), by honouring our own 4 Ps of Podcasting; Person, Principles, Problems, and Perspicacity.
- Person. Some tips to help you in your work/career/life because we believe business IS personal
- Principles. We discuss a key marketing principle and make it practical
- Problems. We answer your questions from our mailbag – [email protected]
- Perspicacity. We look back at an old campaign to sharpen our thinking today
Apart from our love of words, we really love helping people, so we hope this podcast will become a trusted companion for you on your journey in business.
Send us questions and comments for the Talked About Marketing podcast
Talking About Marketing podcast episodes
S02E08 – The 49 Rules
If you find yourself pitching and presenting even when you are sceptical a sale will result, it is time to
June 6, 2023
3:00 am
S02E07 – New Better Best
With news and events sites like Glam Adelaide and CityMag feeding us a fare of headlines spruiking the new and
May 23, 2023
3:00 am
S02E06 – The Lost Art Of Delayed Gratification
How do you get through to your customers and potential customers in this era when pleasure is not only expected
May 9, 2023
10:41 am
S02E05 – The Road Less Stupid
To succeed in business we don’t need to do clever things, we just need to do less dumb things Why
April 25, 2023
3:00 am
S02E04 – The Founder’s Dilemma
Exploring the gap between a leaders’ vision of what their teams should be doing and their teams’ understanding of and
April 12, 2023
8:20 am
S02E03 – Which Sunglasses Would Heroes Wear?
Is being the hero leading your business really a solo role? We do tend to think of heroes as solo
March 31, 2023
9:57 am
S02E02 – Belonging To The Brand
Would you join a community build around your brand? If you’re anything like Groucho Marx, you’d refuse to join any
March 14, 2023
3:00 am
S02E01 – Saying No To Pulling The Wool Over People’s Eyes
The marketing rebellion is here. Are you with us? This is an important start to our second season. Through the
February 28, 2023
3:00 am